The most interesting beers on the world scene fought to impress the demanding judges at the prestigious EBC, and again this year it is with great pleasure that the Sicilian beer brand Paul-Bricius is among the winners of the competition with its Red Strong beer productions Ale (amber) and Special Ale (blonde).
Our blonde beer was judged among the best Belgian Blonde Ale with a silver medal.
Our amber beer was judged the best beer in the Bitter category with the double gold medal.
The European Beer Challenge is extremely rigorous, "said Fabrizio Traina," This is one of the most important awards in the industry: the Oscars of the world of beer. "
Fabrizio continues… “The triple blind tasting method used by the European Beer Challenge means that the judges are not allowed any information about the samples they taste. They can't see the bottle. They don't know which country it comes from. They have no indication of the price. They also don't exchange ideas with each other. This means that winning the European Beer Challenge 2020 with double gold and silver is a great honor.
We thank everyone for all their support and trust in us. "
London County Hall hosted the final tasting on November 24 under the iconic gaze of the London Eye, among the judges were representatives from The Ritz Hotel, Bibendum and Venus Wine & Spirit Merchants PLC.
Thousands of champions from 39 countries fought head to head. High-profile attendees include Brouwerij Van Steenberge, Hertog Jan, Tommy's Brewing Company, Privatbrauerei Waldhaus and Brasserie du Mont-Blanc.
Excellencies of each category and sector of a contemporary Italy, expressions of various kinds, the scent of tradition and history linked to innovation, creativity, audacity and talent to achieve high quality and designated by the Editorial Board with the superintendence of a Committee of Honor.
Honor Committee 100 Italian Excellence Award 5th Edition
The competition brings together the world’s leading beer buyers and the best beers from around the world as part of the dynamic and strategic beer market in the EU and the UK. During the evaluation session of the European Beer Challenge, each product undergoes a rigorous blind tasting process that allows newcomers to complete equally with the world’s leading brands.
The winner is?
Judges included senior representatives from Whole Foods, 67 Pall Mall, Waitrose, Savoy Grill, Coop, Intercontinental, Roka, Brown's Hotel, The Arts Club e Bibendum.
More that 1000 breweries from 38 countries have fought head to heat. Hight-profile participants included ABInBev, Freedom Brewery, Waldhaus, Holba, Tommy's Brewing, Thornbridge, L.B.F. e Barcelona Beer Company.
“We are so excited that our beers have masterfully perfomed at the European Beer Challenge 2019 and that the most important beer buyers have selected our productions among the best breweries in the world”, reported Fabrizio Traina, the master brewer of the Paul-Bricius brewery. “Now we are proud to show our European Beer Challenge medal – he concluded – to showcase that the Paul-Bricius craft beer is the winner of the Gold European Beer Challenge 2019 medal”.
The oldest in Sicily